MAG® is the proven professional-grade snow and ice melter that delivers safe surfaces for commercial and residential building owners and facilities managers.
Naturally harvested from the Dead Sea, MAG®is a premier de-icer and premium ice melt product that provides the best performance. It also has the least impact on surrounding areas, which helps to greatly reduce the adverse effects typically associated with chemicals used to combat ice and snow hazards.
Magnesium chloride pellets are a spherical shape and work very well with ice melt spreaders. They do tend to roll like small BBs, which in some applications is an advantage and in others, a disadvantage. The pellet or spherical shape provides performance benefits as their interface with ice and snow is more concentrated and allows them to “bore” into and down under the icy surface creating a brine underneath. This makes for easier mechanical clearing by helping to loosen the bond of ice to the surface that is being cleared.
MAG® out-performs other ice melters
It melts ice effectively at temperatures as low as -13°F (-25°C), which is considerably below most other products. And it works fast. In tests at 21°F, within 15 MIN of application, MAG melted twice as much ice as rock salt (halite). Whether at home or at the work place , safety is a critical issue; walkways must be kept clear to avoid injuries.
MAG® is safer for Concrete
The use of most ice melters can result in damage to concrete sidewalks and driveways. So when you choose or recommend a premium ice melt for concrete, keep this in mind: Independent tests conducted by the National Research Council’s Strategic Highway Research Program (SHRP) show that other products caused significantly more chipping and scaling than MAG®. Two additional independent tests by the Virginia Department of Transportation and the Swedish VTI confirm SHRP’s findings that MAG® is significantly safer on concrete.
MAG® is safer for people and pets
When it comes to children and pets, you want peace of mind. MAG®’s very low toxicity (almost three times less toxic than common table salt and eight times less toxic than calcium chloride) makes it much safer to use around residential areas and workplaces. And unlike some ice melters, MAG® won’t burn or irritate the skin. As we all know, wintry weather won’t keep dogs or cats inside. With MAG®, there’s less worry when pets lick their paws when they return from a walk. MAG® is actually used in some farm feed stocks as a mineral supplement.
MAG® is safer for the environment
Each spring, the runoff from melting ice and snow dumps harmful chlorides into lakes, rivers, and reservoirs. When MAG® is used, chloride contamination in surface waters is reduced because environmentally friendly MAG® contains at least one-third less chlorides than either calcium chloride or sodium chloride.
MAG® is safer for plants
Winter is hard enough on plants and shrubs without the added damage caused by some ice melters. Using MAG® as directed keeps green areas healthier. Magnesium is a common ingredient in most fertilizers.