The Lighting Village

At the Reinders Turf Conference  |  March 13th & 14th, 2024  |  Waukesha Expo Center



2 Days of illuminating seminars and innovative product displays from some of the Top Lighting Manufacturers in the country!


The Full Potential of Light

A 3-hour seminar for Lighting Professionals led by The Lighting Guy Chris Thomas

March 13th, 9am - 12pm

Chris ThomasChris Thomas

Chris, Director of Landscape Training and Education at Kichler, will cover a range of topics focusing on re-envisioned lighting designs using zones and specialty fixtures, enhancing client presentations and proposals, and differentiating your lighting business.

Our newest attraction, The Reinders Lighting Village, is something you can’t miss! Take in engaging and interactive seminars and browse new and exciting products from top landscape and holiday lighting manufacturers including Kichler, FX Luminaire, Twinkly, Lumien, Sonance, Nightscaping, and more! Plus, Chris Thomas, Kichler’s Director of Landscape Training and Education, will lead a 3-hour in-depth seminar for lighting professionals.

All attendees who complete the 3-hour training with Chris and who register for Kichler LightPro Rewards will receive:

  • A $59 Reinders Account Credit
  • Free 12,500 LightPro Rewards Points - enough to redeem for a $100 Gift Card, or save for bigger redemptions!
  • An entry into the raffle for a Kichler Professional Demo Kit

Wednesday, March 13th

1:00pm - 1:40pm

LUMIEN Modular Fixture Design for Custom Lighting Projects

Tom Popp, LUMIEN Lighting

Lighting designers and installers have historically either selected drop-in LED lamps with fixtures or purpose-built LED lumieres. Tom Popp of LUMIEN will introduce a new platform that incorporates a waterproof light engine or module that can be quick-connected to hundreds of accessories to create customized lighting instruments.

2:00pm - 2:40pm

New Product Showcase by FX Luminaire

Michael Boettcher, Hunter/FX

Get up close and personal with some of the new and exciting products in FX Luminaire’s 2024 offering. Michael’s demonstrations will include the new Digital Dimmer, Strip Lighting, Cora Brass Line, wireless controller linking system, and Exa high lumen fixtures.

Thursday, March 14th

9:30am - 10:30am

Introduction to the BlueHopper Family of RGB Outdoor Lighting Products

Reinders Holiday Lighting

Permanent and outdoor RGB lighting is quickly gaining momentum in the industry.  Learn about what this product line can offer with the latest in RGB color changing roofline lights, floods, bistros and MR16's all controlled from a single app.

10:45am - 11:45am

Twinkly RGB Lighting… What Now?

Reinders Holiday Lighting

Twinkly, as seen in every retail store, has bigger badder brothers!   Twinkly Pro and Twinkly Plus are the professional, more robust versions of the latest in light mapping technology.  The look of mini lights on a 30' tree mapped and doing candy cane spirals, no problem.  Entire buildings covered in Twinkly Pro displaying holiday designs, or geometric patterns, done!.  Come learn more about this incredible, expandable and versatile lighting product.


See the new Kichler 300W low-voltage Smart Control Transformer offering the flexibility to design and schedule up to three separate lighting zones, so clients can customize and control the areas they want to illuminate, all with the Kichler Connects app.

FX LuminaireFX Luminaire

FX has introduced several exciting products for 2024 including their Cora line of sleek brass fixtures, SRP flexible strip lighting, a digital low voltage dimmer, and their Exa high intensity fixtures.

WAC LightingWAC Lighting

WAC will unleash their new Colorscaping System. Create bold, personalized lighting experiences with tunable white light to compliment the client’s garden and architecture, or select from an endless amount of custom colors for holiday displays and special events.


EmeryAllen’s line of G4 & MR16 lamps provide superior color rendering, unmatched efficiency, multiple wattages and beam spreads, and a limited lifetime warranty. Stop in to see why EmeryAllen is becoming a favorite for top lighting designers.


For decades now, Regency has been manufacturing the highest quality lighting cable in the industry. Come see why they are Reinders preferred supplier.

King InnovationKing Innovation

Visit the King Innovation booth to see their full line of professional lighting and electrical connectors and contractor installation tools.


Sonance has introduced a full line of wall and tower speakers to accompany their Patio and Garden series lines of immersive outdoor audio systems. Hear them in action.

Alliance Outdoor LightingAlliance Outdoor Lighting

Visit the Alliance booth to see the new BT color changing system, it2 Intelligent Transformer, and black overcoat brass fixture line.

Cast LightingCast Lighting

With a newly designed App, CAST’s Bluetooth Color Control line of fixtures provide big, bold color when you want it, white when you don’t. See CAST’s full lineup on display.

Brilliance LEDBrilliance LED

See the new Brilliance Relay, Sector Selector, Black Diamond fixture line, and an array of Brilliance G4, MR-16, and PAR36 high performance lamps. One lucky lighting professional will win a Sector Selector.


Set yourself apart by creating stunning shadowcasting pathways and focal points with Nightscaping bollards and specialty products including the new Millennial Series.


With a patented, fully modular Quick Connect System, LUMIEN has taken custom professional landscape lighting to a whole new level. See their Modular component system, simple remote control RGBW and CCT options, and a new 12V VIBE speaker.

New Retail Customers

Creating a Retail Account has many benefits: faster checkout, save multiple addresses, track orders, create wish lists, and more.

Existing Reinders Business Customers

You can quickly connect your existing business account for a simplified shopping experience. Receive all the benefits of a Retail Account plus custom pricing, real-time inventory, access to special promotions, pay your bills online, quick order, and more.

Don’t have a Reinders Business Account yet?

Apply Today!